Brave developed the Champions
Fed Square brand for the retail environment, part of The Australian Racing Museum and Hall of Fame. The retail space was opened together with the launch of the museum showcasing promotional signage, shopping bags, swing tags, stickers, uniforms and other merchandise.
A second brand was designed for all Phar Lap related merchandise including swing tags, t-shirts, etched glass and stuffed toys. Phar Lap as we knew it was given a new lease of life.